POSITION OVERVIEW
The writer must take instruction from a written document advising him or her on how to research, source material, emulate tone and style, and create effective messaging for a variety of channels.
SCOPE OF WORK
- Deliver compelling and well written messaging on behalf of clients in different industries, while meeting deadlines
- Create accurate, clear, and brand-relevant copy suitable for all digital platforms
- Utilize best practices to ensure all deliverables support wider online objectives such as back linking, SEO optimization and keyword utilization
- Perform supplemental research as necessary to round out messages and communicate topics
- Navigate company manuals and follow detailed written instruction
- Properly vet and use hashtags in content
- Proofread copy to check for spelling and grammar errors
- Develop an understanding of the personality and communication style of the client and adjusting deliverables to fit that style
- Amend, revise or redevelop messages in response to feedback from the managing editor
- Use Civilis systems to submit all client deliverables in a timely and accurate manner
- Ensure all client deliverables meet or exceed Civilis’ quality standards
REQUIRED QUALIFICATIONS
- Experience using creative online search methods
- Broad experience writing in different social media platforms (Facebook, LinkedIn, Twitter, Instagram, etc.) for a wide variety of industries
- Proven ability to write engaging social media content in a real-time environment that can stimulate user interaction, discussion and engagement
- Strong understanding of SEO and keyword optimization
- Bachelor’s degree in Journalism, English, Communications, Creative Writing, or Advertising/Marketing with copywriting focus or equivalent experience
- Proven competency using Microsoft Office applications, including Word and Excel
- Experience working in a less rigid workplace and/or home office environment preferred
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